Another one in the can
Posted: June 15th, 2009 |

We recently produced this simple but bold animated endframe sequence for Ink Energy drink, for Art Director Emanuel Bougneres at Colenso BBDO. The animated type was created by setting up our Canon EOS40D digital still camera under a back-lit sheet of glass, and dropping ink onto sheets of wet newsprint. The resulting inkblots were captured at 6fps, then sped up and layered in Adobe AfterEffects. You can watch the complete ad on Best Ads on TV or at www.absenceoffear.co.nz.


Interesting! Canon is a handy wee tool.
As a side note – I’ve always wanted to play with animated tattoos.