Pass the remote
Posted: June 15th, 2009 |

The folks at SkyTV, no doubt mindful of the imminent arrival of TiVo on our shores, commissioned this energetic 60″ spot through DMG regulars DDB Auckland to explain the benefits of their fiendishly clever new MySky high definition receiver/recorder- which ironically, lets you fast-forward through the adverts amongst other things. Created by agency creative team Dave Brady and Joe Hawkins, and produced at break-neck speed, we were required to build all manner of elaborate 3D mechanisms including a fold-out cinema screen and a collapsible brass band. Our animation is complimented perfectly by brilliant sound design from Jon Cooper at Liquid Studios.

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